Are you part of a Facebook Privacy hoax, again?

Another round of copy and paste paragraphs are filling the newsfeed today (Sept 28) with a hopes that it will prevent Facebook from using or distributing your personal and copyrighted images or content.

The only issue, it doesn’t work. It’s a complete hoax that gets circulated (what feels like) every few months.

They look like this:

As of September 27th , 2015 at 10:50p.m. Eastern standard time, I do not give Facebook or any entities associated with Facebook permission to use my pictures, information, or posts, both past and future. By this statement, I give notice to Facebook it is strictly forbidden to disclose, copy, distribute, or take any other action against me based on this profile and/or its contents. The content of this profile is private and confidential information. The violation of privacy can be punished by law (UCC 1-308- 1 1 308-103 and the Rome Statute). NOTE: Facebook is now a public entity. All members must post a note like this. If you prefer, you can copy and paste this version. If you do not publish a statement atleast once it will be tactically allowing the use of your photos, as well as the information contained in the profile status updates.

Some are even quoting that the ‘media has finally released official information’ on this, or a so called Channel 13 has broadcast the ways to stop Facebook from using your content.

Something like this one is also going around, leading the idea that Facebook is ready to charge users:

Now it’s official! It has been published in the media. Facebook has just released the entry price: ¬£5.99 to keep the subscription of your status to be set to “private”. If you paste this buy diclofenac 50mg message on your page, it will be offered free (I said paste not share) if not tomorrow, all your posts can become public. Even the messages that have been deleted or the photos not allowed. After all, it does not cost anything for a simple copy and paste.

Again, fake.

We are all on Facebook as users and business, and while we retain copyright of all of our efforts please refer to their own Terms of Service for what they are expecting and how they are looking to use content. Remember FB is in the business of keeping people happy on the platform, not pissing you off. When we are on it, we click on ads, ads pay their bills. If they anger the user (or charge them??!) everyone would leave and leave another MySpace behind. Not exactly in Facebook’s best interests.

What ARE they using? Your data. Every page you like, comment you make, share you push – Facebook is tracking that. Why? The data makes it very easy for a brand to show you perfect ads. It makes the user experience better (I don’t care about the latest female shaving cream, but the new Apple iPhone – yep!). Taking out the ads we don’t want to see and giving us ‘what we want’ is a win win win. Win for the business by spending ONLY on the audience that wants to see the ad, win for the user that gets to see ads that fit their life and interests and of course the win for Facebook getting ad revenue every minute.

My clients make use of this data. We are in an amazing time for marketing¬†Contact me for the ‘how’.